NEW VIDEO: "Secrets Behind I Want to Look Like That Guy"

"Secrets Behind I Want to Look Like That Guy" is a unique inside look at the exact methods I prescribed to Stuart MacDonald during his amazing body transformation.

Using the strategies outlined in this video, Stuart went from an overweight 44 inch waist to a rock hard 27 inch six pack in only 6 months.

With this video you’ll learn the exact nutrition principles I used to construct Stuart's plan and you’ll gain a valuable perspective on key mental strategies that will help you stay focused and execute every day at a high level.

If you enjoyed the documentary I Want to Look Like That Guy this video is a must see. It will give you a detailed road map to achieve the same kind of outstanding results seen in the film. If you have not seen the documentary don’t worry because this video stands alone as its own powerful teaching tool.

Watch Instantly! No shipping, No waiting.

This video is available in a convenient online format making it accessible instantly. When you purchase the video you will receive a link and you’ll be able to the view the video at your convenience any time right from your own computer.

Run time: 33 minutes and 57 seconds.
Price:$14.95

Bonus Feature!

Along with the video you will also be given access to Stuart's complete 6 month nutrition plan. (.pdf format)

ORDER NOW!

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"That Guy" to Screen at Arnold Sports Film Fest!

Our documentary "I Want to Look Like That Guy" has been chosen to screen at the 1st annual Arnold Sports Film Festival.

“I am happy to inform you that your film has been chosen to screen at the Arnold Sports Film Festival!

Your film will screen in one of several screenings throughout the weekend of March 4, 5, 6. The first screenings will begin Friday afternoon and continue through Sunday afternoon's awards ceremony, where Mr. Schwarzenegger will be on-hand."

I want to take this opportunity to extend a "thank you" to all who have supported our efforts by purchasing a copy of "I Want to Look Like That Guy". We are thrilled to be included in this event and excited about the doors this could open for our film!

Believe. Achieve.

http://www.jeffwillet.com/

Arnold Sports Film Festival - "That Guy" Documentary Makes Second Round of Judging!

This is the inaugural year for the Arnold Sports Film Festival which is run in conjunction withe the Arnold Classic weekend in Columbus, Ohio.

We entered our documentary, I Want To Look Like That Guy, and I am happy to announce that we have made it to the second round of judging. This means we have a chance for our film to be one of the select few out of thousands of entrants to be part of an official screening during the Arnold Classic weekend.

The official announcement will be made later this month but either way we are honored to make it this far in the process considering the high level of competition we are against.

Believe. Achieve.

http://www.jeffwillet.com/

"That Guy" Feedback.

A while back I mentioned that our documentary "I Want to Look Like That Guy" had made it through the first round of cuts for the L.A. Film Festival. We were recently informed that we did not make the final cut and will not be included in the festival, however, we did receive some nice comments from the screening committee and a reminder that this is merely an opinion and not a reflection on the overall quality and content of the film.

It would have been a nice feather in our cap to make it into the film festival but more important than that accolade is the continual great feedback I receive from those who have seen the film and come away inspired and motivated.

I think what I love most about the documentary is the completely honest light that it sheds upon the current state of the health and fitness industry and it hammers home what I feel is a very important message...."if you want to have an extreme physique you have to live an extreme lifestyle."

There continues to be gobs of misleading information spoon fed to the masses about fitness on a daily basis. Whether it is another celebrity peddling their latest fitness cook book and workout guide or some medical professional telling women they need a minimum of 1 hour of exercise a day to receive any benefits - the list of falsehoods goes on and on and I don't see it stopping any time soon.

I like to think this documentary is a beacon of truth in the otherwise murky waters of fitness information. This film doesn't try to paint some easy or magic answer of how to get fit quick but rather shows you what is possible if you execute a smart plan and are willing to "walk through the fire" to get to your goal. For that I am very proud of the story we tell.

Believe. Achieve.

http://www.jeffwillet.com/

Nutrition Tip - To cheat or not to cheat?

I am not a fan of the term "cheat meal". For me that creates a negative connotation when in reality there is nothing wrong or negative about factoring in some scheduled meals that are off your eating plan. This does, however, come with some factors to consider.

The more focused you are on changing your body, the more you have to account for your caloric intake and the more you need to make the calories you are consuming "work" for you. That being said, for the majority of people who just want to be healthier and lose some fat it is unrealistic and not necessary to never have any of the foods you enjoy as long as you do it within reason and as long as the majority of the time you are eating foods that are on your plan.

The important thing is to look at the trend of your eating habits over a period of time and you want the trend to by heavily slanted towards good days of execution verses bad. In the documentary "I Want to Look Like That Guy" I give Stuart the example that if 90% of the time you ate crap food and 10% of the time you ate healthy it would not help you out very much. Well the same is true going the other way. If you eat healthy 90% of the time then 10% eating off the schedule is not going to "derail the train" so to speak.

The rules change if you are trying to be ultra lean. If that is your goal then I say you want to make all your calories work for you every day of the week and you don't want to waste any meals on calories that are not going to perform the functions you are trying to achieve. Here's how I approached it. During the maximum muscle building phase of the year I would have one day a week to eat what ever I wanted, without going totally crazy. Once I was within 6 months of a contest I would cut out any non-bodybuilding foods and make sure all my calories were working for me 7 days a week.

So the moral of this story is in most cases it is fine and recommended to schedule some meals for enjoyment (not a license to gorge!) just make sure the overall trend of your eating pattern is heavily slanted towards following your nutrition plan.

If you approach it intelligently there is nothing that is "cheating" about it.

Believe. Achieve.

http://www.jeffwillet.com/

Fat 2 Fit Radio Interview

A few weeks ago, Stuart MacDonald and I sat down to talk with Fat 2 Fit Radio about our Documentary "I Want to Look Like That Guy." That interview is now available.

Here's what Fat 2 Fit has to say:

In this episode, we are going to be talking about a documentary called I Want to Look Like That Guy. This documentary was brought to our attention in the Fat 2 Fit Support group from one of our long term listeners and it looked very interesting. Jeff purchased it, and found it very compelling.
The documentary is about a basically average, middle age guy who is a little overweight just like the average person these days, and he wanted to find out what he would have to do to look like that guy in all of those ads in the different fitness magazines. All of those ads seem to be selling a product or program that promises that you can look just like the fitness model in those ads quickly and with little effort. So Stuart MacDonald, the filmmaker, decided that he would do whatever it takes to get that exact look of those guys. He soon discovered that all of those guys are bodybuilders and live that lifestyle to get that look for the magazines. He then hooks up with a professional drug free bodybuilder and gym owner, Jeff Willet, in his town and says, “I want to look just like those guys in the ads.”

Hope you enjoy the interview.

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www.jeffwillet.com
www.iwanttolooklikethatguy.com

Forums

I recently joined Bodybuilding.com forums to answer some questions about our documentary "I Want to Look Like That Guy". Here's my shout out to the forum administrators so they know it is me posting and not an impostor!

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http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Body Transformation Tip

Healthy eating and eating to transform your body are not necessarily the same thing. In order to make significant changes to your appearance (decrease body fat/increase muscle) you have to be really smart about nutrient timing and selection. Simply watching your calories or "eating healthy" is not good enough.

You can see for your own eyes perfect evidence of this in our documentary "I Want to Look Like That Guy". In the first half of the DVD you'll view what we call Phase 1 of the experiment where Stuart follows Max-OT training/cardio with no real attention to nutrient totals. I instructed him to be mindful of his food selections and to make healthy choices but again, with no specific detail.

Over the 18 weeks of Phase 1 Stuart did make progress by dropping fat and increasing muscle but nothing dramatic. The magic didn't happen until we started what I like to call "functional eating" or eating designed to get a specific result. This all plays out in front of your eyes in Phase 2 when Stuart goes from over 30% body fat to less than 6% body fat in a 6 month period.

If you are eating healthy and watching calories but not getting the results you seek you need to examine your nutrition plan. "I Want to Look Like That Guy" gives you a great real world example of how "functional eating" can take your results to the next level.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Fat Loss Tip - Vegetables are your best friend.

One of the nutrition principles that helped me achieve the greatest condition of my career was the inclusion of lots of vegetables during my pre-contest preparation. The lower my calories dropped, the more vegetables I consumed and the leaner I became!

Vegetables, especially the green crunchy ones, are like negative calories and you can not over eat them. They provide a lot of food volume with very few calories and this is critical for keeping your metabolism humming along while eating a low or controlled calorie diet.

My favorite was green beans. I bought them frozen and microwaved them. Then I added no fat/no calorie butter spray along with Frank's RedHot sauce.

In our documentary "I Want to Look Like That Guy" you can see Stu using the same nutrition principles I did to go from over 30% body fat to less than 6% body fat in 6 months. I advised him to eat lots of vegetables and he did with great success. Stu chose broccoli.

Someone I respect a lot in this field is Pauline Nordin. Just take a look at her FighterDiet blog and you'll see the importance she places on vegetables for becoming lean and maintaining it. Her vegetable of choice is cabbage. Pauline is a great example of what you can do drug free with the right approach and the right work ethic.

So the moral of this story is if you are trying to target body fat, vegetables are your best friend so eat up! Just remember not to add anything to them that adds calories. Any zero calorie condiments and spices are fine.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Bodybuilding.com Interview

Matt Weik, writer for bodybuilding.com, recently posted an interview with me where I address my career both past and present and answer questions about our documentary "I Want to Look Like That Guy."

I enjoyed doing the interview as I was able to touch on some topics that people often as me about such as why I chose to retire from competition. I also share my thoughts on why drug free bodybuilders can be their own worst enemies.....

Here's that snippet from the interview:

[ MW ] Is there anything you would like to add to this interview that we didn't cover that you feel the readers would like to know?

[ JW ] First I would like to say thank you for doing this interview and helping to bring some attention to "I Want to Look Like That Guy". I am very proud of this documentary and its valuable messages. People are finding it motivational as well as very informative and entertaining.

I've taken a lot of flack over the years from people doubting whether or not I am drug free. People are entitled to their opinions and that is fine. I understand why people would be skeptical because the results I've achieved are above what many conceive to be possible without drugs.

My question to those people is have they ever stopped and thought that maybe, just maybe the great success I achieved has something to do with the training approach I've used or the fact that I meticulously executed this smart plan for years on end?

This documentary shows you right in front of your eyes the power of what a smart approach combined with hard work over an extended period of time can do. Look at what Stuart did in 6 months. Now think about applying those principles for years on end and maybe it suddenly isn't so unthinkable that outstanding results can be achieved without drugs.

I wish natural bodybuilders would spend less time doubting and more time learning how to maximize their potential from those who've achieved great success without drugs.

Believe. Achieve.

www.jeffwillet.com
www.iwanttolooklikethatguy.com

FLEX Magazine Review

In the December issue of FLEX Magazine there is a great review of our documentary "I Want to Look Like That Guy". Here's the entire review:

by Shawn Perine, Senior writer

"In this fascinating documentary, filmmaker Stuart MacDonald turns the cameras on himself as he undergoes a grueling transformation from a 42-year-old 200-plus pounder (nearly 30% of it adipose) to a 154-pound competitive bodybuilder, with the help of IFBB pro Jeff Willet and Dr. Adam Coughlin.

MacDonald undergoes extreme duress, both mental and physical, as he wavers between reaching his goal and calling the whole thing off. In the end his saga is unexpectedly gripping and, although not exactly revelatory to the bodybuilding inveterate, it does provide ample confirmation that living the life of a bodybuilder isn't quite the simple task that the uninitiated might believe."

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Stuart MacDonald Interview

Bodybuilding.com recently posted a feature interview with Stuart MacDonald, maker and co-star of "I Want to Look Like That Guy."

Read entire interview here.

Believe. Achieve.

http://www.jeffwillet.com/

http://www.iwanttolooklikethatguy.com/

Q&A - Creating a Caloric Deficit

Q:
I just viewed the DVD "I Want to Look Like That Guy" and it was awesome!!! I do have one question.... I noticed that on the diet schedule that was on the DVD, Stuart's calories went way down there at the end....

Question is did he stay on the same 5 day Max-OT training and cardio during that time? I ask because I have been warned that if I take my caloreis to low and continue to work out at a high level than it will basically backfire and be counterproductive.

A:
Thanks for the great feedback! Glad you enjoyed the film.

Not only did Stuart stay on the 5 day Max-OT schedule throughout, he actually increased cardio frequency as the show got closer and as calories got more restricted. To reach single digit body fat levels it is imperative to create such a caloric deficit.

The process of gradual caloric reductions and increased cardio frequency needs to take place over a period of several months to be most effective at losing fat while continuing to build and maintain muscle. If there is a dramatic caloric drop and a dramatic increase in cardio frequency all at once, indeed that can be counterproductive to building and maintaining muscle.

Other keys to the process that Stuart followed were smart nutrient ratios/nutrient timing, continuing to train heavy with Max-OT principles and always keeping cardio sessions short (16-20 minutes) and intense. All of these are important principles for achieving maximum fat burning while continuing to build and maintain hard earned muscle throughout the process.


Believe. Achieve.


http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Sundance and other Saturday thoughts.

Co-producer/film maker and star of "I Want to Look Like That Guy" just entered our film into the highly acclaimed Sundance Film Festival. I am not sure how long the screening process takes. It would be incredibly exciting if we made it in. I know they get thousands of entries each year and it would be an elite honor to be accepted. Keep your fingers crossed!

Another thought that came to mind is it was 9 years ago almost to the day when I officially started my job at AST Sports Science HQ in Golden, CO. Hard to believe it is possible that it could have been 9 years ago already.
(Photo: In my office at AST Sports Science)

For those of you who don't know the story, here's the condensed version. I moved form Michigan to Colorado in August of the year 2000 to work as a Technical Specialist for AST Sports Science. I lived in Colorado and worked directly for AST for about 4 years before returning back to Michigan to open my Powerhouse Gym.

The four years I spent in Colorado were some of the best and most challenging years of my life. It was also one of the single greatest educational experiences as well, not only from a bodybuilding/fitness standpoint but also on a personal level. That was the first time living completely on my own far away from any family or friends. I really didn't know anyone when I moved to Colorado. I had only met Paul Delia (CEO AST Sports Science) a couple times and I had met my future co-workers on a weeks visit to Colorado about 6 months prior to moving. It was a giant leap for me but a leap I had to take as I recognized it was an opportunity of a life time and a chance to help make my dreams of becoming an IFBB Pro and one of the worlds greatest drug free bodybuilders a reality.

Paul was incredible during those years as a mentor, boss and friend. I am forever thankful of the opportunity he gave me. Truth is barely a day goes by where I don't think about something he had told me regarding business, bodybuilding or life in general.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

"I Want to Look Like That Guy" Gets National Press

Our documentary "I Want to Look Like That Guy" got its first national press in the October 2009 issue of IronMan Magazine.

Check out Lonnie Teper's News and Views section (pg. 212) to see the announcement.

Hopefully this is just the first to come!

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Stop the long duration cardio madness!

While I was channel surfing last night I caught a show on E! - "True Hollywood Story - Female Bodybuilders." Like a car wreck, I had to peak on my way by.

Part of the story was following an amateur figure (maybe it was fitness, I can't remember which for sure) competitor who was trying to win her pro card at a national NPC event. What jumped out at me was when she was talking about her training regimen she said she did 3, 45 minute cardio sessions a day! Poor girl had fallen prey to the pundits of long duration cardio like so many guys and girls do when they are preparing for contests.

Long duration cardio, particularly when you are on a reduced calorie diet, is a great way to waste away hard earned muscle. Women have to be even more careful as their propensity to build and maintain muscle is challenged by their gender right out of the gate.

Truth is she would have achieved far greater results with a fraction of the time. This doesn't mean she would have had to work any less hard it just means she would have worked smarter with a more result producing plan. Hard work is great but if channeled in the wrong direction can actually impede progress. I know first hand because I used to do long duration cardio too and never achieved the kind of conditioning I did once I implemented Max-OT style cardio.

Stuart MacDonald's (Pictured above) amazing transformation documented in "I Want to Look Like That Guy" was achieved in part by his consistent short duration, high intensity cardio. There was no long duration cardio for Stu and he was able to go from over 30% body fat to less than 6% bodyf at in a 6 month period. I guarntee that if Stuart would have done hours and hours of cardio he would not have achieved the same dramatic results. He may have lost a similar amount of total weight but his body composition would not have been as great because he would have been sacrificing muscle along the way.

Remember - Short duration, high intensity cardio is the way to go for competitors and anyone looking to really improve body composition. It will have a greater elevation effect on your metabolism and less of any negative effects on the muscle building process.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

Drug Free Competitor Tip of the Day

Too many drug free competitors, especially first timers, focus too much on weight loss and abandon the real goal of bodybuilding which is to build muscle - hence the name "BodyBUILDING"!

Your goal should be to build and maintain as much muscle as possible while getting as lean as possible. This is different than simply trying to drop weight.

If you are a novice competitor you should not be worrying about the scale during most of your preparation. Your goal should be to look your best by building and maintaining every hard earned ounce of muscle possible while targeting maximum fat burning. When you zero in on that look....whatever you weigh you weigh. Unless you have a few contests under your belt you really have no idea where the needle on the scale will settle at that point.

Stuart MacDonald in "I Want to Look Like That Guy" illustrates this process perfectly. When I started working with him to get him ready for the NPC Natural Michigan he was over 200 lbs and over 30% body fat. I didn't look at him and project the weight class he needed to be in. I did not devise a precontest plan that was focused on weight loss. I devised a plan that focused on building muscle and losing fat to achieve a "bodybuilding lean" physique onstage.

The only time we concerned ourselves with the scale was the last couple weeks before the contest. At that point if you are close to the cut off of a weight class then it makes sense to try and be at the top end of a weight class rather than the bottom. In Stu's case he was getting very close to the light weight cut off so we worked to get him into that class. (We ultimately succeeded but you have to see the documentary to find out just how close we came to missing! Talk about some unplanned drama!)

So the tip of the day is devise your pre-contest plan to build muscle and lose body fat rather then simply focusing on weight loss. If you follow a smart and proven plan you will not have to worry about losing precious muscle and can shift your emphasis to maximum fat burning. If you commit many of the common mistakes that a lot of natural bodybuilders do and focus simply on losing weight to make a weight class then there is no doubt you'll be setting yourself up to sacrifice muscle and not be all that you could come the day of the show.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

More great reviews are in!

Shapefit.com recently featured our documentary "I Want to Look Like That Guy" on their site. This is what they had to say about our film:

"Eye-Opening, Entertaining and Inspiring!"

"The documentary I Want To Look Like That Guy is a very interesting look inside what it takes to get truly "bodybuilding lean". Stuart MacDonald is an average guy who is a bit overweight and decides to take on this challenge to get in top shape with the help of IFBB Pro bodybuilder Jeff Willet. It follows Stuart as he gets his body fat levels tested throughout many weeks of his transformation. One of the great aspects of the documentary is how it really shows the viewer a sense of just how strict the diet and training is to make such a drastic change in body composition. Stuart goes through some difficult times trying to stay on such a rigid regimen and its interesting to see how he deals with the emotions of a reduced calorie diet along with intense weight training and cardio work. The overall transformation Stuart makes is truly remarkable and it shows the viewer that with hard work and dedication, anything is possible."

Stuart MacDonald and I were also recently interviewed for a feature article to appear on bodybuilding.com which should be available soon.

Believe. Achieve.

http://www.jeffwillet.com/

http://www.iwanttolooklikethatguy.com/

Drug free muscle building tip of the day.

If you do nothing else all day from a supplement or nutritional standpoint make sure you at least follow your workouts with a whey isolate and carbohydrate drink mix. (My favorite mix is AST Sports Science VP2 Whey Isolate, Micronized Creatine, GL3 L-Glutamine and a liquid carbohydrate like DGC.)

The post workout time period is the most important time of the day to supply vital muscle building nutrients to your system. Your body is in a state created by your intense workout where nutrient uptake capabilities are at there greatest. It is well documented that a post workout drink with VP2 Whey Isolate and a carbohydrate mix will "flip the anabolic switch" and accelerate muscle recovery.

Make sure not to skimp on your protein choice either. To ensure you get a quality protein it is worth the extra investment. Cheap/lower quality protein supplements simply will not give you the best results. After busting your butt in the gym why settle for a cheap/low quality protein? There is no question in my mind that VP2 Whey Isolate is the best one out there and has been the corner stone of my nutrition for the past 11 years.

To help support this point I have a great example. In our documentary "I Want to Look Like That Guy" there are two different phases of Stuart's transformation. In the first phase we simply focus on Max-OT and Max-OT cardio with not much attention to nutrition. The idea was to get Stu acclimated to the training methods to encourage some initial strength and muscle gains before we really hammered the diet. The only real nutritional practice I had him implement was making sure he bracketed his workouts (before and after) with VP2 Whey Isolate/Micronized Creatine/GL3 L-Glutamine and DGC.

The simple combination of Max-OT training, Max-OT cardio and bracketing his workouts enabled him to show an increase in lean muscle mass and a decrease in body fat over a period of about 18 weeks. I don't have the exact numbers in front of me but his progress is detailed in the film by carefully administered bod pod measurements.

Granted, Stu's physical transformation was no where near what it ended up like after phase 2 of the film where we added strict attention to diet for 6 months, however, it does show that smart training with the Max-OT principles and this simple supplementation strategy can help you improve your body even if you don't pay much attention to anything else.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/

More thoughts on Max-OT/Over training.

I recently had another question posed about Max-OT verses other higher volume methods. This person is confused and wanted some assurance from me on the benefits of Max-OT. I thought I would share parts of the question and my answer as it is fairly common one and you may find it helpful.

Q: "....I think it's because I don't see anyone else train this way (Max-OT) but they all look really good so mentally I'm tempted to deviate. Another reason is that I was listening to natural bodybuilding radio show and there was a guest a on there who's a natural pro. He was talking about how high volume is the only thing that got his legs to grow....He also said he doesn't believe in over training but undereating and undertraining. I'm confused now cause I don't know what to believe..."


A: I couldn't disagree more with the statement that there is no such thing as over training. I think that is one of the biggest mistakes most natural bodybuilders make as well as the average person who is trying to change their body. They do too much. Too many sets, too many reps.

Over eating is a big mistake too. Too many calories, even if they are "good" calories will lead to fat gain and gaining fat has no positive effect on gaining muscle.

I believe Max-OT style training is the most effective method based on my own 20 year study with myself as the primary test subject as well as countless others I've instructed both directly and indirectly. Not just bodybuilders either. Take a look at what Stu achieved in our documentary "I Want to Look Like That Guy". His outstanding results were achieved by using the Max-OT principles of weights and cardio plus very smart nutritional practices. The same exact methods I followed over the last several years.

I've always said you can train other ways and achieve results. I trained more "traditional" by bodybuilding standards when I was a teen and through my early 20's and I did very well. However, the most productive years of my 12 year competitive career by far were after I adopted the Max-OT principles. I went from being a very good bodybuilder to becoming an outstanding bodybuilder that was good enough to place 4th in the light hvy division of the NPC USA and earn an IFBB Pro Card as a completely drug free competitor. Not many can make that claim.

In the end it is not my job to convince anyone. My job is to provide the information I feel will help people most. I have strong opinions based on 20 years of experience and my climb to the IFBB Pro ranks as a life time natural.

Follow what makes most sense to you. What ever you choose, you need to believe what you are following and not question so you can give it 100% every day.

Believe. Achieve.

http://www.jeffwillet.com/
http://www.iwanttolooklikethatguy.com/